This is a brief selection of brands that I have helped to define themselves, differentiate themselves, and explain themselves better during the time that I have dedicated to brand strategy.

Since 2012, I have been devising campaigns, concepts, and ideas for all types of sectors. I do it much less now since I combine it with strategy and naming. But I still enjoy it as much as the first day.

From the beginning of my career, I have been making room for naming projects, but it was not until my last stage in Morillas that I dedicated myself to it consciously, to the point of becoming a professor of Verbal Identity in the Master in Branding of LCI Barcelona.