
My name is Oscar Arenas Larios.
I aspire to be defined not by my words, but by my work,
but, all things considered, it's all somewhat the same.
I synthesize thoughts for restless minds, whether they are curious students or clients who place their trust in me. Words, stories, and mental models that are nothing more than a reflection of my creative process to accompany them in the most humble and inspiring way possible.
On a more personal level, I am learning to grow vegetables, travel in my van, read and watch science fiction, and have the feeling that somehow all this speculative narrative is connected with what I do in my day to day.
TEACHING
Master in Psychocreativity (Universitat Autònoma de Barcelona)
Master in Branding and Brand Strategy (LCI Barcelona)
PUBLISHED WORK
Branca 2 (collaborative work)
La fruita del demà (collaborative work)
Sexe fora de norma (2021) (collaborative work)
El porc del demà (collaborative work)
FAILURES
Hemisferi dret (creativity blog in Catalan), Park&Geller (project lab), UnCommon People (personal branding agency)
CLIENTS
la Caixa, TMB, Nestlé, Gas Natural Fenosa, Ajuntament de Barcelona, Mattel, Panrico, Grupo Atresmedia, PokerStars, Fundación Trinidad Alfonso, Natura Selection, Thinking Mu, Margot House Barcelona, BrainLang, Fundació Pere Tarrés, Grup Carrera, Kómpratelo, LifeFitness, OrigenOliva, Tram Barcelona, Pernod Ricard, Industrias Licoreras de Guatemala, Moët-Hennessy, Beam Suntory, BBVA, Consorci de la Salut i l’Atenció Social de Catalunya, Grupo TGT, Bayer, BusUp, Laboratorios Ordesa, Grupo Osborne, Dermofarm, Incapto Coffee, Grifols, Redexis, Grupo Hotusa, la Sirena, Futbol Club Barcelona, Grupo Osborne, Grup Peralada, mesoestetic, Selenta, FIDE, Danone, Werfen, Pepsico, Roca, Juvé&Camps, Aquàrium de Barcelona, Grup Claror, Grup Blasi, Grupo IAN, ICC (Internet Chess Club)